yourhomeforsale

New Look... Same Great Team!

The Home Advantage Team

In case you missed it, Steve McKenna & The Home Advantage Team have a new look, some fresh color, and a new logo to reflect our personal, hands-on approach to real estate.

But you might find yourself wondering: Why, Steve? You’re already the #1 team in Arlington, why bother?

Good question. And one we thought some of you might have, so we’re going to tell you the story of our mission. 

Our Story: The Home Advantage Team.

Once upon a time, a long, long, time ago (say, about 30 years), it was just Steve and his real estate dream. After a lot of working, networking, weekend open houses and many sold signs later, Steve created a successful business that required him to hire people so he could focus on providing the best possible client service.

Along came Erika to help with buyers and developers, Mitzi, to help with transaction coordination, additional agents Annie, Tracy, and Mike, Kristen for marketing, Donna for property coordination, and Carolyn for content and social media development.

Today, the business is not the one person show of 30 years ago, but a well-oiled team that has evolved to list and sell more homes than any other team in Arlington.

Such an evolution requires some freshening up. Could you imagine if Steve used a profile picture from 1985? We can’t either. 

Steve McKenna: The Early Years in Real Estate

 

So we got together and brainstormed. 

The Home Advantage Team brainstorming session.

We talked about where the team has been, where it is now, and where we want it to go in the future. We drafted. We designed. We laughed.

The Home Advantage Team: Sometimes you just have to LOL.

We revised. And then we went for lunch because it was noon and we were hungry.

The Home Advantage Team: Lunch Break.

Many, many, (many) emails and iterations later, we have a collective visual for who we are, and what we represent.

*THE LOGO:

The Home Advantage Team: Logo

The hands in the shape of a home. We really wanted to show that we care for our clients, and beyond that, we are truly protectors of their best interests – whether it’s buying, selling, downsizing redesigning, or building. The hands in the shape of a home convey just that. Which naturally led us to…

THE TAGLINE:

The Home Advantage Team: Tag Line.

Your Home is in Our Hands. Quite literally. We take the aggravation, stress, thousands of tasks and to-do’s that go along with buying or selling a home and we handle it all.

*THE COLORS: 

The Home Advantage Team: Design Colors.

Our main color is a navy blue (#21455 if you’re a design nerd like us) and it represents us in the truest sense:  trust, loyalty, wisdom, confidence, intelligence. The green (#BDCC74 ) is tied to safety, freshness, and energy.

Our true colors, shining through.

**THE SELFIE

The Home Advantage Team: Selfie Pic.

Yes, we have a standard team picture (see below): five standing in back, four sitting in front – say cheese! But we’re just not a standard team. We’re more dynamic than that. We like to work hard and have fun. The selfie pic is us. Sure, you’ll see the traditional team pic in some of our materials, but the selfie says, ‘The Home Advantage Team.’

Speaking of ‘The Home Advantage Team,’ we all know there’s no ‘I’ in ‘Team’, you’ll also notice ‘Steve McKenna’ is not part of the official logo name. Whaaaaattt???

Back up the bus.

Fear not, friends and clients. Steve isn’t going anywhere. He is still the master of all things real estate, and still our fearless leader. But back to one of the reasons why we have gone through this exercise -  to emphasize the team

The Home Advantage Team: Team Pic.

We are always surprised when people don’t realize that whether you’re listing or just looking, you get the whole team - and all of the support staff - as part of the deal. All of that expertise, knowledge, and know-how, at no extra cost.

So that's where we are – full circle (also part of our theme, by the way). 

The Home Advantage Team: Just Sold postcard.

Personal, professional service has been the foundation of our business for more than 30 years – and will continue now, and in the future.

We hope you like it. 

 

Many thanks to our design and photography partners who helped us through this process.

*Design development and branding direction credit go to Anjehlina Marsh.

**Team photo credits go to Kristen Chalmers Photography.

 

Spotlight: Arlington Homes of the Week!

Happy fall! It is officially pumpkin latte and sweater season (according to the calendar, maybe not the weather). Grab your coffee and take a stroll to these open houses around town. You never know what home you might fall in love with!

74 Wollaston Ave., Arlington

74 Wollaston Ave., Arlington

Open House:

Saturday, September 23rd, 1:00 p.m. – 2:30 p.m.

 

52 Washington Street, U:B, Arlington

Open House:

Saturday, September 23rd, 11:00 a.m. – 12:30 p.m.

 

23 Harvard Street, U:1 Arlington Heights

Open House:

Saturday, September 23rd, 11:00 a.m. – 12:30 p.m.

Spotlight: Arlington Homes of the Week & Open House Schedule!

Listings listings, listings! We are in full fall swing, so don’t leave the house without a schedule of Arlington open houses – after you come visit us at Arlington Town Day of course. We’ll be at the Bowes Real Estate booth with lots of fun giveaways. See you there!

 

74 Wollaston Ave., Arlington Heights

Open House:

Friday, September 15th, 11:00 a.m. – 1:00 p.m.

Saturday, September 16th, 11:00 a.m. – 1:00 p.m.

 

52 Washington Street, Arlington

Open House:

Saturday, September 16th, 1:00 a.m. – 2:30 p.m.

 

36 College Ave., Arlington

Open House:

Friday, September 15th, 11:00 a.m. – 12:30 p.m.

Saturday, September 16th, 11:00 a.m. – 12:30 p.m.

 

33 Newman Way, U:2, Arlington

Open House:

Friday, September 15th, 11:00 a.m. – 1:00 p.m.

Saturday, September 16th, 11:00 a.m. – 12:30 p.m.

 

7 Greenwood Road, Arlington

Open House:

Saturday, September 16th, 1:30 p.m. – 2:30 p.m.

 

364 Gray Street, Arlington

Open House:

Saturday, September 16th, 11:00 a.m. – 12:30 p.m.

 

18 Harvard Street, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

 

 

Spotlight: Arlington Homes of the Week & Open House Guide

We have a whole host of listings this weekend! Check out our handy dandy open house schedule, including new listings and some that are still available. Happy house hunting!

363 Mystic Street, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

7 Greenwood Road, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

33 Newman Way, U:2, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

364 Gray Street, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

171 Highland Ave., Arlington

 Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

6 Lennon Road, Arlington Heights

Open House:

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

23 Harvard Street, U:1, Arlington

Open House:

Friday, September 8th, 11:00 a.m. – 12:30 p.m.

Saturday, September 9th, 11:00 a.m. – 12:30 p.m.

Relax. It's Summer. We've Got you Covered.

Who wants to think about moving when it’s a beautiful beach day? This summer especially, you have to take advantage of the sunny warm days when you can.

So go! We insist.

When you have Steve McKenna and The Home Advantage Team for your real estate needs, you’re not just working with one real estate agent. You have a talented staff of professionals searching for homes on your behalf, processing the paperwork, facilitating negotiations, researching neighborhoods, promoting your home  - so you can dip your toes in the ocean or get a quick nine holes in before lunch.

We cover a broad market in the Greater Boston area, and we cater to the specific needs of our buyers and sellers – from Millennials to Boomers and everyone in between.

So go out and enjoy some local summer fun - check out Reservoir Beach in Arlington, Medford Boat Club, Walden Pond in Concord, Charles River in Watertown, or just relax in that hammock that's been calling your name since June.

Summer is fleeting, but we’re not.

As the #1 REALTOR® and #1 real estate team in Arlington Massachusetts for 30 years, we’ve got your real estate needs covered.

Photo by Monkey Business

 

Three Truths and a Lie - Annie Kelly

Just when you think you know someone...

You may THINK we’re just a real estate team, but there’s more to us than meets the eye.

In case you missed it, we called out Mike Pallotta and Tracy Wallace on their three truths and a lie, and now we're going to see if Annie Kelly can dupe us into believing hers.

Can you guess the lie?

I am Annie Kelly and …

 

… I kissed the Blarney Stone.

… I met my husband in London, England.

… I am a six-time Bocci champion.

… I have been white water kayaking and hiking in the Alps.

Ponder that over your coffee, make your best guess, and head over to Three Truths and a Lie for the answer!

Spotlight: Arlington Homes of the Week!

Today is Bastille Day, so let us eat cake and visit some open houses! You will say ooh la la when you walk into these fantastic listings.

We have a great opportunity to get into the Arlington market, and two new construction condos that were built to impress.

Check out the times below and we’ll see you there! Au revoir!

 

9 Ryder Street, Unit 15, Arlington Heights

Open House:

Saturday, July 14th, 11:00 a.m. – 12:30 p.m.

Saturday, July 15th, 11:00 a.m. – 12:30 p.m.

For sale: 9 Ryder Street, U:15, Arlington MA

Looking to get into the Arlington market? Enter here! If convenience, location, and access to public transportation are high on your home-finding checklist, then this is the place for you! This bright and sunny 2-bed, 1 bath condo is in a low-rise condo complex with a functional layout for easy living. There is an updated open kitchen with plenty of cabinet space. The open concept living area is perfect for entertaining or just relaxing. There are hardwood floors throughout, ample closet space, built-ins, A/C, assigned parking (space "N"), and common coin-operated laundry. The master bedroom is spacious and second bedroom is good-sized with ample closet space. Hop on the Minuteman Bikeway and make your way to Arlington Center or stroll Mass. Ave. to the shops and restaurants in Arlington Heights. Also conveniently located near Rt 2, and is easily accessible to Rts 16, 3 and 128! This is a fantastic opportunity to own in Arlington! (MLS# 72197349) Click here for the full listing.

Listed: $310,000

What’s Nearby: Minuteman Bikeway, Arlington Heights shops & restaurants, Trader Joe’s Starbucks Mass. Ave.

 

50 Washington Street, Unit 2, Arlington

Open House:

Saturday, July 15th, 11:00 a.m. – 12:30 p.m.

Elusive Arlington new construction in a prime location! This modern 3-bed, 2-bath, 2-level condo has a glamorous European flair that fits right in with your stylish tastes and contemporary preferences. Open concept living is flexible to suit your needs, and the layout feels spacious and welcoming. The modern kitchen with stainless steel appliances has clean lines and has all of the latest features. Upstairs is the gorgeous master suite with a master bath that feels like you’re at the spa - double sinks, chic tile, glassed-shower, plus walk-in closets you can get lost in! There is in-unit laundry, tasteful landscaping, and a traditional red door that says ‘welcome home!’ Conveniently located in a quiet location, close proximity to Arlington Heights, Mass. Ave., public transportation, shops and restaurants. So easy to hop on the Minuteman Bikeway, it’s a cyclist’s playground just a few pedals away! This is an amazing home, once you see it you’ll want to make it your own! (MLS #72190588) Click here for the full listing.

Listed: $789,000

What’s Nearby: Arlington Heights shops and restaurants, public transportation, Minuteman Bikeway, Mass. Ave.

 

50 Washington Street, Unit 1, Arlington 

Open House:

Saturday, July 15th, 11:00 a.m. – 12:30 p.m.

Sleek, stylish and sophisticated new construction, this is a contemporary home-lover’s dream! This 2-level, 2-bed, 2-bath condo makes a statement the minute you walk past the freshly landscaped pathway and through the welcoming red door. There is a streamlined kitchen with stainless steel appliances, modern cabinets, and naturally flows into a large open concept eating/living area. The posh master suite has amazing walk-in closet with built-ins that basically organize everything for you. Glossy hardwood floors, fresh bathrooms with subway tiles, the latest fixtures, lots of windows for natural light, plus brand new heating and A/C. You don’t have to do a thing but move right in! Conveniently located with close proximity to Mass Ave, Arlington Heights, public transportation, shops and restaurants. So easy to hop on the Minuteman Bikeway, it’s a cyclist’s playground just a few pedals away! This is your opportunity to own new construction in Arlington! (MLS# 72190572) Click here for the full listing.

Listed: $719,000

What’s Nearby: Arlington Heights shops and restaurants, public transportation, Minuteman Bikeway, Mass. Ave.

Spotlight: Arlington Homes of the Week!

The land of the free, and the home of the brave (buyers)! What better way to kick off a 4th of July summer weekend than by checking out these new listings - amazing new construction and a two-family with so much opportunity!

Heading out of town for the holiday weekend? Don’t worry - we’re kicking off the open houses TONIGHT! Come on by! 

50 Washington Street, Unit 2, Arlington

Open House:

Thursday, June 29th, 5:00 p.m. – 6:30 p.m.

Saturday, July 1st, 11:30 a.m. – 1:00 p.m. 

50 Washington Street, Unit 2, Arlington MA

Elusive Arlington new construction in a prime location! This modern 3-bed, 2-bath, 2-level condo has a glamorous European flair that fits right in with your stylish tastes and contemporary preferences. Open concept living is flexible to suit your needs, and the layout feels spacious and welcoming. The modern kitchen with stainless steel appliances has clean lines and has all of the latest features. Upstairs is the gorgeous master suite with a master bath that feels like you’re at the spa - double sinks, chic tile, glassed-shower, plus walk-in closets you can get lost in! There is in-unit laundry, tasteful landscaping, and a traditional red door that says ‘welcome home!’ Conveniently located in a quiet location, close proximity to Arlington Heights, Mass. Ave., public transportation, shops and restaurants. So easy to hop on the Minuteman Bikeway, it’s a cyclist’s playground just a few pedals away! This is an amazing home, once you see it you’ll want to make it your own! (MLS #72190588) Click here for the full listing.

Listed: $789,000

What’s Nearby: Arlington Heights shops and restaurants, public transportation, Minuteman Bikeway, Mass. Ave.

 

89 Alpine Street, Arlington Heights

 Open House:

Thursday, June 29th, 5:00 p.m. – 6:30 p.m.

Saturday, July 1st, 11:30 a.m. – 1:00 p.m.

First timers, multi-generational buyers, contractors, don't miss this terrific two-family home close to schools, parks, transportation, the bike trail and Arlington Heights! Family owned for many years, this home shows pride of ownership throughout. You will love the open layout, clever built-ins, garage and long term potential of this great home. First floor unit boasts front porch entryway, mudroom with closet, fire-placed living room open to dining room, 3 bedrooms and kitchen with pantry, plus easy access to the garden. Second floor unit includes a mudroom/foyer with stained glass window and closet, living room with fireplace open to dining room and kitchen with pantry, plus easy access to front and back decks. The three bedroom layout offers flexible space to create a separate office or den. Windows are replacement and all the appliances are included. This home offers a two car garage and a lovingly landscaped garden. Enjoy the summer in your new home!! (MLS# 72190608) Click here for the full listing.

Listed: $739,000

What’s Nearby: Minuteman Bikeway, Arlington Heights shops & restaurants, Trader Joe’s Starbucks Mass. Ave.

 

50 Washington Street, Unit 1, Arlington 

Open House:

Thursday, June 29th, 5:00 p.m. – 6:30 p.m.

Saturday, July 1st, 11:30 a.m. – 1:00 p.m.

50 Washington Street, Unit 2, Arlington MA

Sleek, stylish and sophisticated new construction, this is a contemporary home-lover’s dream! This 2-level, 2-bed, 2-bath condo makes a statement the minute you walk past the freshly landscaped pathway and through the welcoming red door. There is a streamlined kitchen with stainless steel appliances, modern cabinets, and naturally flows into a large open concept eating/living area. The posh master suite has amazing walk-in closet with built-ins that basically organize everything for you. Glossy hardwood floors, fresh bathrooms with subway tiles, the latest fixtures, lots of windows for natural light, plus brand new heating and A/C. You don’t have to do a thing but move right in! Conveniently located with close proximity to Mass Ave, Arlington Heights, public transportation, shops and restaurants. So easy to hop on the Minuteman Bikeway, it’s a cyclist’s playground just a few pedals away! This is your opportunity to own new construction in Arlington! (MLS# 72190572) Click here for the full listing.

Listed: $719,000

What’s Nearby: Arlington Heights shops and restaurants, public transportation, Minuteman Bikeway, Mass. Ave.

Three Truths and a Lie - Tracy Wallace

Just when you think you know someone...

You may THINK we’re just a real estate team, but there’s more to us than meets the eye.

In case you missed it, we called out Mike Pallotta on his three truths and a lie, and now we're going to see what Tracy Wallace has to say for herself.

Can you guess the lie?

I am Tracy Wallace and I … Three Truths and a Lie!

... speak 3 languages fluently.

... hate Mac n’ Cheese.

... was a ski instructor in high school.

... have a Dad who was a professional wrestler.

 

Think it through and head over to Three Truths and a Lie for the answer!