Everyone needs to take a break now and again, even the hardest working real estate team in Arlington! So we took a lovely afternoon off and headed out the history Publick House in Sturbridge to look back at 2017, look ahead to 2018, enjoy a delicious lunch and of course, some holiday shenanigans.
Thank you for your continued business and support and remember we are here for all of your real estate needs. We wish you a Happy New Year, and all the best in 2018 and beyond!
Will you do anything special or have any special promotions on Small Biz Saturday? As a real estate team (and a small business ourselves), we support our local Arlington businesses and organizations in a number of ways. We are a proud sponsor of the Regent Theater, and for Small Business Saturday we will be hosting a Facebook promotion. Anyone who likes our page on SMB will get 2 tickets to The Boston Children's Theater production of "A Charlie Brown Christmas" at the Regent on December 9 at 1 p.m. We have a limited supply, so will be on a first come first serve basis.
When did the business open? Steve has been associated with Bowes Real Estate, Real Living for nearly 30 years and Bowes Real Estate has been a part of the community for over 70 years
What made you decide to go into this type of business? And why here? Steve is originally from Allston and believes that being sincere and honest are the key to success in any industry. But real estate in particular is a business where a positive attitude and strong work ethic goes far. Steve lives and works in Arlington, has a deep understanding of home values, neighborhood dynamics, schools and all the critical factors that come into play when making important real estate decisions.
What do you like best about it? Arlington is a town unlike any other, and its mix of social and cultural capital have made it one of the most sought-after suburbs in Greater Boston. As a densely populated town that enjoys many benefits of being close to Boston and public transportation, it also has a thriving business community of its own that makes it vibrant place to live and work. Young working professionals move here from the city because it's more affordable yet still has that urban feel. Families move here because of the good schools and kid-friendly amenities. Downsizers move here because of the vibrant arts scene. As we like to say, come for the city-like vibe, stay for the family-like atmosphere.
Biggest struggle? Right now inventory a big struggle. There are so many buyers who want to live in Arlington, but there are a limited number of homes available on the market. This isn't unique to Arlington, in general, housing availability in Greater Boston is relatively low. So if you live in Arlington and are thinking of selling, this is a great time. Buyers on the other hand need to be savvy about the real estate process so they are prepared when something does become available that suits their needs.
What do you see for the future? I think Arlington will continue to grow and evolve, but its identity which has diversity and culture at its core will always be there. We have so many smart, talented people in town with great ideas and a vision to make the community a strong one – both now and in the future.
Politics and business - how does it affect yours? It doesn't, really. Buying or selling a home is such a personal endeavor. It does not really cross the realm into politics – unless you're talking interest rates. But even so, it generally stays under the political radar.
Good question. And one we thought some of you might have, so we’re going to tell you the story of our mission.
Once upon a time, a long, long, time ago (say, about 30 years), it was just Steve and his real estate dream. After a lot of working, networking, weekend open houses and many sold signs later, Steve created a successful business that required him to hire people so he could focus on providing the best possible client service.
Along came Erika to help with buyers and developers, Mitzi, to help with transaction coordination, additional agents Annie, Tracy, and Mike, Kristen for marketing, Donna for property coordination, and Carolyn for content and social media development.
Today, the business is not the one person show of 30 years ago,but awell-oiled teamthat has evolved to list and sell more homes than any other team in Arlington.
We talked about where the team has been, where it is now, and where we want it to go in the future. We drafted. We designed. We laughed.
We revised. And then we went for lunch because it was noon and we were hungry.
Many, many, (many) emails and iterations later, we have a collectivevisualfor who we are, and what we represent.
The hands in the shape of a home. We really wanted to show that we care for our clients, and beyond that, we aretrulyprotectors of their best interests – whether it’s buying, selling, downsizing redesigning, or building. The hands in the shape of a homeconvey just that. Which naturally led us to…
Your Home is in Our Hands. Quite literally. We take the aggravation, stress, thousands of tasks and to-do’s that go along with buying or selling a home and we handle it all.
Our main color is a navy blue (#21455 if you’re a design nerd like us) and it represents us in the truest sense: trust, loyalty, wisdom, confidence, intelligence. The green (#BDCC74 ) is tied to safety, freshness, and energy.
Our true colors, shining through.
Yes, we have a standard team picture (see below): five standing in back, four sitting in front – say cheese! But we’re just not a standard team. We’re more dynamic than that. We like to work hard and have fun. The selfie pic is us. Sure, you’ll see the traditional team pic in some of our materials, but the selfie says, ‘The Home Advantage Team.’
Speaking of ‘The Home Advantage Team,’ we all know there’s no ‘I’ in ‘Team’, you’ll also notice ‘Steve McKenna’ is not part of the official logo name. Whaaaaattt???
Back up the bus.
Fear not, friends and clients. Steve isn’t going anywhere. He is still the master of all things real estate, and still our fearless leader. But back to one of the reasons why we have gone through this exercise - to emphasize the team.
We are always surprised when people don’t realize that whether you’re listing or just looking, you get the whole team - and all of the support staff - as part of the deal. All of that expertise, knowledge, and know-how, at no extra cost.
So that's where we are – full circle (also part of our theme, by the way).
Personal, professional service has been the foundation of our business for more than 30 years – and will continue now, and in the future.
We hope you like it.
Many thanks to our design and photography partners who helped us through this process.
Happy fall! It is officially pumpkin latte and sweater season (according to the calendar, maybe not the weather). Grab your coffee and take a stroll to these open houses around town. You never know what home you might fall in love with!
Listings listings, listings! We are in full fall swing, so don’t leave the house without a schedule of Arlington open houses – after you come visit us at Arlington Town Day of course. We’ll be at the Bowes Real Estate booth with lots of fun giveaways. See you there!
Who wants to think about moving when it’s a beautiful beach day? This summer especially, you have to take advantage of the sunny warm days when you can.
So go! We insist.
When you have Steve McKenna and The Home Advantage Team for your real estate needs, you’re not just working with one real estate agent. You have a talented staff of professionals searching for homes on your behalf, processing the paperwork, facilitating negotiations, researching neighborhoods, promoting your home - so you can dip your toes in the ocean or get a quick nine holes in before lunch.
We cover a broad market in the Greater Boston area, and we cater to the specific needs of our buyers and sellers – from Millennials to Boomers and everyone in between.
So go out and enjoy some local summer fun - check out Reservoir Beach in Arlington, Medford Boat Club, Walden Pond in Concord, Charles River in Watertown, or just relax in that hammock that's been calling your name since June.
Summer is fleeting, but we’re not.
As the #1 REALTOR® and #1 real estate team in Arlington Massachusetts for 30 years, we’ve got your real estate needs covered.